Digital Marketing

Operations Research – Types, Advantages, Disadvantages

Hi!, i am {narrator name}. Operations research, popularly known as OR, is a scientific research method or a mathematical technique to determine the right decision for a problem. Operations research is used to provide aid to people in decision-making who manage large organizations or organized system. The primary purpose of operations research is to improve …

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Research Ethics – Importance and Principles of Ethics in Research

Hi!, this is {narrator name}, Ethics are moral principles which should be followed by a person irrespective of time or place. Ethically behaving means doing the right thing at the right time. Research ethics primarily deals with focusing on model principles which researchers should follow irrespective of their fields of research. Many people understand and …

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What are Research Limitations and Tips to Organize Them

Limitations are constraints or restrictions. Therefore, research limitations are constraints or restrictions in research which have been put on the method of your study and the exploration process. Unfortunately, most of the researchers avoid restraints and ignore them. They do it because they feel that if they follow all the limitations in the research, then …

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What is a Research Statement and How to Write it

hi!, this is {narator name}. A summary of all the research achievements along with a proposal for future research is called a research statement. Research statement includes both findings as well as current aims and future objectives. It is considered relevant as a part of the job application process, and it helps in the identification …

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Building structural ties for customer retention

Customer retention mainly means that the customer should be ready to repurchase the brand. In such scenarios, structural ties with the customer can ensure that repurchases happen frequently. For example, several pharmaceuticals as well as electronics companies provide support to their distributors who are their internal customers to increase purchase and thereby distribution. Similarly benefits …

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What is Customer Engagement and How to Increase it?

Customer engagement involves all the interaction between a brand and its customers and better customer engagement means the company shares a better bond with its consumers. It features a direct connection between the two parties and does not stand only on business terms. No matter how useful a product or service is, it is quite …

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